With the start of the New Year, people tend to think about how they can get in shape and/or loose weight. Sometimes the simplest approaches are right in front of us. As a visual designer, I’m always inspired by creativity – whether it’s on paper, on the big-screen, or on … a staircase?
Check out how the folks at The Fun Theory used their creative skills to get people to change their behavior . . . one step at a time:

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